several shop owner that the cosmetics market prospects are good, also the more popular traditional industry investment projects, but would like to have a certain degree of difficulty involved in the industry.
because the operators need to control knowledge of cosmetics, such as brand, price, products for skin,
sunglasses outlet shop, make-up with color, design, the image of the consumer,
and also the cosmetics industry should have a deep understanding of business practices.
has many years experience in cosmetics sales, and had sales of cosmetics in the form of the Aromatic cosmetics shop owner Zhaotian Lu said:
boutique selling mostly alcohol and tobacco Shangqiu people, Nanyang selling cosmetics are mostly people in this profession, people are basically brought up by relatives and friends, and the other
done more than two years in the cosmetics company marketing, sales, beauty advisor, investment shop likelihood of success will be slightly larger number.
sales: profit earned by Brands
Zhaotian Lu said:
is a moderate second-tier brands; great treasure, a small low-cost nurses is a three-line brand.
goods stores, specialty stores, supermarkets or shops of three channels.
in foreign countries, international brands are sold through large department stores, roughly the same situation in Zhengzhou, Zhengzhou, department stores,
Chanel Sunglasses, however,
Gucci Shoulder Bags, not only international sales
brands. Also sell some domestic second-line products, which compression of the store's living space,
Tiffany and Co Outlet Online, so real small store in Zhengzhou.
in terms of individual operators, many who are open comprehensive cosmetic stores, prices are low, sales volume to win. Zhaotian Lu added:
enough to drive high-end brand second and third line of brand sales, but the brand profit margin is low, investors can represent one or some of the best brand as a store
's flagship product, to ensure profits.
Location: Community, bus station near the best
Cosmetics stores at least 20 square meters, the site selection approach, Zhaotian Lu said that site selection and management of product quality are closely related, if
in the core business district, sub-central business district, upscale neighborhood, it is not suitable for operating low-end products, in the urban villages, the general community, near schools
to be less into the high-end goods. But high-end cosmetics, cosmetics shop decided to image, regardless of what shop are some of the equipment necessary to make the grade
products. In addition, bus site near the intersection of two aspects of the community, is a good choice. Find a store, the renovation of the links are not ignored
slightly. Decoration has a purpose: to clean. Wall can be made of glass, color in pigment-based. Meanwhile, shop chair, the cleaning equipment but also
clean and tidy, giving the customer a good impression. Investment: starting capital of at least 10 million. How much initial investment is still the phase with the grade of cosmetics shops
off, if the open village in the city, in addition to low-end cosmetics store, but also to operate a large number of cleaning products, funding is relatively low, five or six million
yuan can. But for most of the cosmetics store,
Chanel Handbags, the store area of 20 square meters or more, at least 10 million, which was not included headache
store transfer fee, if the Cosmetics shop
purchase channels easy to find, to from the network, a magazine query, but also to find peer counseling, etc. After you open up shop, every month there will be a few
ten or sales agents, But better is from the railway station area early Plains purchase Commodity City store.
business: First, to ensure that genuine
better worry small shops selling ######## cosmetics shop owner must be To shop, one should first understand Gu
customer needs. Shop before the first survey of target consumers,
Chanel Bags Outlet, understand their acceptable price, for what products are more popular. Attitude and
sales staff also determines the operational capacity of the operating conditions of cosmetics stores, staff training must keep up. In addition, also using some form of preferential promotion
type, such as issuing membership cards, training members; timely introduction of special promotions; for old customers a special offer, etc., which will gradually strengthen the customer
cosmetics store brand loyalty,
Into line to understand the knowledge of cosmetics
the strong
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