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Old 05-11-2011, 05:20 AM   #1
outdoorv
 
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Default ######## ray bans To eBay Or Not To eBay - That is the

We could go on and on discussing the merits and stats of eBay, but the one that sticks out for me is number 5: eBay in the UK's number one ecommerce website!
Set up, brand, and customise your shop to maximise success.
Save time with powerful tools to manage your listings and sales.
Drive traffic to your shop and trigger repeat purchases from your customers.
Optimise your sales strategy with advanced reporting tools.
An eBay shop allows you to
This is a fantastic eBay tool that automates much of the information for you and helps you engage and interact with your eBay clients. Everything is controlled from one area and is generally easy to use once you get the hang of it.
Our tip for this facility is to brand it as your business and to produce something that uniquely reflects you and allows you to stand out from the crowd and at the same time maintain very professional image. Granted there are eBay fees and costs but these are reduced once you start to receive higher volumes of sales. The more you sell the less you pay!
eBay was founded in 1995
eBay has a global customer base of 181 million
eBay has a global presence in 33 markets including the UK and USA
eBay UK was Launched in 1999
eBay in the UK's number one ecommerce website
eBay UK has 3 million items listed at any given time
eBay UK accounts for 10% of all the time UK users spend on the internet
Why is Schuh such a good example? Well for starters, the eBay shop is branded with the Schuh logo and includes professional graphically designed images. Additionally, the eBay shop is very similar to the official Schuh retail website! EBay acts as a tool to promote the Schuh brand, even increasing sales activity on their own official website.
eBay hosts approximately 380,000 stores worldwide (2005), with approximately 212 ######## ray bans,000 stores hosted on the U.S. site and 171,000 stores hosted on eBay's international sites.
More than 724,000 professional sellers in the U.S. use eBay as a primary or secondary source of income. In addition, 1.5 million individuals sell on eBay to supplement their incomes. (Source: ACNielsen International Research, July 2005)
Still not convinced? I do agree that eBay has certain pitfalls for business and individuals to consider together with some expensive fees that can be off putting. However, in our opinion it does make sense to consider eBay. Put it this way, your target market may be already using eBay and you could use it to reach these customers that you have never engaged with before - increasing sales and turnover.
Ebay is a relatively new phenomenon, but the company feels like it has been around for decades and has taken the web world by storm. Here are some brief stats:
Automatically list and re-list items for you
Inform buyers by auto notification
Let you know when payment has been received
Tell you what items you have shipped
Provide Auto feedback upon buyer payment
Allow the scheduling of items
Offer Reporting
Allows you to Design Professional Listings
Restock alerts
How do you take advantage of eBay?
Millions of listings on eBay more or less look the same and say the same thing. However, by delving a little deeper, you start to unearth some gems that are excellent benchmarks for you or any business to follow. Listed below are 2 eBay considerations:
There is a misconception within many businesses eBay is not for businesses (The term beggars has been used often). However, they should consider these startling statistics:
Even if there is only a mild chance of success, a proper wound care program should include aggressive techniques to preserve as much of the foot as possible to prevent this from occurring. These techniques include frequent removal of non-healthy wound tissue, the use of proper dressing materials for the nature of the wound, as well as measures to control any infection or bacteria that may be simply creating an impedance to the healing process. Circulation of the leg must be adequate for healing, and any circulatory problem needs to be addressed by a vascular specialist. The use of devices to take away pressure to the part of the foot that has the wound is vital, as continued pressure on the bottom of the foot will delay or even prevent wound healing form occurring if the wound is on the sole of the foot. Prompt surgical care is necessary when wounds and infections become too serious for regular care.
Selling Manager Pro is an online selling tool to help you create listings, manage post-sale activities and manage your inventory. If you are a volume seller who wants a robust, web-based eBay tool then this is the one for you. It's cost - £4.99 per month. It will.
All ecommerce websites endeavour to get customers through online marketing activity like search engine optimisation and paid for marketing without ever considering a mechanism that is already in place to help them - eBay!
Each individual pair of shoes has 6 images of it from varying angles that help highlight and sell the shoes to potential consumers. The Schuh eBay shop works just like a well designed ecommerce website should- with simple navigation to the product of your choice with the main difference being you can bid on the product first before you buy it.
Com.Motion would like to thank EBay, Nielsen/NetRatings and Econsultancy for the statistics in this article.
So to summarise - is eBay an opportunity or is it something to be dismissed? We think that it is something that every business that is selling online should consider as part of a range of online marketing activities.
Profitable since its launch, eBay net revenues totalled $1.329 billion in Q4-05 and $4.552 billion in 2005.
eBay International achieved net revenues of $604.1 million in Q4-05 and $2.081 billion in 2005.
In Q4-05, gross merchandise volume (GMV), the total value of all successfully closed items on eBay's trading platforms, was $12.0 billion. In 2005, eBay's GMV totalled $44.3 billion.
eBay users worldwide trade more than $1,511 worth of goods on the site every second.
There were 546.4 million new listings added to eBay worldwide in Q4-05. At any given time, there are approximately 78 million listings worldwide, and approximately 6 million listings are added per day. eBay users trade in more than 50,000 categories
Based on Q4-05 GMV, the following categories delivered $1 billion or more in worldwide annualized GMV: eBay Motors at 13.0 billion; Consumer Electronics at $4.4 billion; Clothing & Accessories at $3.9 billion; Computers at $3.4 billion; Books / Music / Movies at $2.8 billion; Home & Garden at $2.7 billion; Collectibles at $2.6 billion; Sports at $2.2 billion; Toys at $2.1 billion; Jewellery & Watches at $1.9 billion; Business & Industrial at $1.6 billion; Cameras & Photo at $1.5 billion; and Antiques & Art at $1.2 billion.
While eBay is well-known for its auction format, users can also buy and sell in fixed-price formats manolo blahnik on sale Small Budget, Big Profit -, which accounted for 34% of total GMV during Q4-05.
At the end of Q4-05, eBay hosted approximately 383,000 stores worldwide, with approximately 212,000 stores hosted on the U.S. site and 171,000 stores hosted on eBay's international sites.
More than 724,000 professional sellers in the U.S. use eBay as a primary or secondary source of income. In addition, 1.5 million individuals sell on eBay to supplement their incomes. (Source: ACNielsen International Research, July 2005)
As of December 2005, eBay members worldwide have left more than four billion feedback comments for one another regarding their eBay transactions.
The most expensive item sold on eBay to date is a private business jet for $4.9 million.
Consider
An excellent benchmark for a company that does this well and takes eBay shopping to a new level is online shoe retailer Schuh. This eBay shop is an excellent example of how to do it right and well and is worth a visit at Schuh eBay.
This surgical care can include the removal of all infected tissue and bone, as well as the draining of all abscess fluid, in an effort to save the rest of the foot and leg from a spreading infection. Sometimes amputation of part of the foot, such as a toe or front half of the foot, is necessary to save the rest of the leg.These limited amputations do not affect one's mobility as a full lower leg amputation will, and usually only need a special insert in a protective shoe to prevent future problems from occurring.Circulation Care Diabetes is one condition of several that is associated with a greater risk for poor arterial circulation in the legs. Other conditions include high blood pressure, high cholesterol, obesity, advanced age, heart disease, and smoking. Many diabetics have several of these risk factors, and the likelihood of arterial disease is quite high in these individuals. This disease slowly builds over time, although acute clots can occur in the foot or leg if they have broken off from higher up in the circulation system.
Additionally, having an eBay presence can lend itself to search engine optimisation because - eBay listings appear in Google and Yahoo for consumer searches! Consider Schuh - try a Google search for some of their products!
2. EBay Shops
Creating a successful eBay Shop involves four basic steps: building and customising your shop; managing your listings and sales; promoting your Shop; and tracking your shop traffic and sales.
1. Selling Manager Pro
The best things about this facility is that it allows you to create professional and business like listings that when displayed on eBay provide a look and feel that can be similar to your company's website. For example, our client the Funky Group is currently using this facility to list all products with a branded and professional look and feel that mimics the company's actual website. This has resulted in the first month of going live in well over 4 figure sales with over 300 products sold!
Makes interesting reading doesn't it and begs the question are online product based businesses missing a trick? In our opinion the answer is yes and it about time businesses cottoned on to this fact and started embracing the eBay concept with open arms.
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