###### and vulgar apt retention the whole Chinese Int

All know the Internet and text messages to save the three major Chinese portals, but I do not know the ###### and vulgar to save the entire Chinese Internet. A few years ago, Sina, Netease, Sohu Web site filled with *** messages, according to internal statistics accounted for more than 30% of their income, while gambling and entertainment ,***,GHD Midnight Collection Gift Set,, vulgar text messages on lottery revenue accounted for 90%. If any one of the first two years of play lofty portals do not do these vulgar entertainment SMS, *** SMS, SMS gambling, sweepstakes, text messaging, the Internet certainly suffer, but the winter fell. Now, if your phone can access, you will find 90% of mobile Internet content is still associated with these vulgar factors: song ringtones, games, entertainment; beautiful pictures, chat dating ***; China Mahjong gambling; Download a gift prize. Now the reality of China and the unspoken rules is that if whoever is doing the Academy, class of highbrow elegance of a symphony value-added services will come to die faster. The focus of today's society some of the most popular focus of all ######-related. Such as the Chu Mei-feng, Muzi Mei, Sister Lotus is super popular direct result of the planning factors.




inherent ecology, entertainment, gambling, lust Award vulgar psychology, so the super-popular, and now China has hundreds of millions of people all large-scale and super trendy things more closely related to several factors, the core of the vulgar.




vulgarization is to create a popular base

Super Girl is undoubtedly vulgar and even vulgar variety show, but this point is the premise. In China does not have one elegant thing in the popular citizen hundreds of millions of people to the popular success of a large area must be vulgar and even vulgar things, such as the Fair Princess, Dolan, Cuihua sauerkraut, Sister Furong, F4, Melatonin advertising.

Why Hunan TV programs in the nation planning a fleeting rise, many people only see the phenomenon can not see the underlying nature. Hunan TV's success is completely due to the planners and the host group is in the public disco lobby Pao market foam out, instead of the regular militia team, such as soldiers, Qizhi, etc. are all built from the floor troupes Pao they flee out, they know how meet people, to know what people thought, to what. Can be vulgar success of Hunan Satellite TV.

popular Super Girl is the inspiration for the planners, to a greater area of ​​fashion, some of the planning must be more vulgar. Vulgarization is planning hundreds of millions of people's parliaments area popular necessity. Many people are now planning the entire social strata of China are not common-sense, remove understanding, it will not be popular in people's success can not make plans. Most consumers acknowledge that the Chinese market is no pivotal. We must not by our so-called

Western society is navel class of the spindle building, so rational, professional,GHD Pink Limited Edition, elegant path to create a popular plan. The stage is basically no middle class in Chinese society, 1 end of a quite wealthy special classes, too few people, the other side is too many people, but the mean spending power is limited to 10 million people around the hunk, the so-called pyramid consumer team framework . Doing business in China so there is no reason to do either of valuable products, such as Benz600, XO, etc. These are not people who purchase their own money to cost, alternatively money too accessible; or do combine in the fun,GHD Classic Styler Straighteners, there is no rational function of the hunk popular products such as Chinese-style plan to be vulgar, exaggerated, simple to understand. Some planners situated in the high-level white-collar workers by each corner (ignoring the 10 million people in big market), located in the 500 (ignoring the extra than 90% of the largest mall because small and middling corporations), planning to show their taste, but this planning The result is preordained to do mini market.

orthodox Chinese culture has always been big and small in the context of a traditional aesthetic and popular culture of the sub-culture, medium and public has always been prejudiced in like of aesthetic culture, commentary of popular culture, but in the ideas of the people is often the inverse merits . Understand this, you can know why the contempt of the mainstream elite, merely the people in great demand. Melatonin-like vulgar advertising, such as super-woman show the people nigh me (so-called Skeleton namely is the backbone of white-collar elite) all detest, the media are critical of the elementary negate opinion,GHD Hair, yet maximum people hate the level is not even favor of.

so vulgar how to decide if a plan meets the public need, it may succeed popular, since virtually all of the planning are in the intellectuals, we have the criterion: those who hate you and people around you , or on behalf of the newspaper media and cultural sectors who oppose such a plan is that people might like.

the planner to disburse consideration apt popular civilization, mediocre people cared approximately what they thought, and even make their aim vulgar, those who have forever obsessed with the out to dealers of productions and services, tin not make lucrative commerce. I memorize paying Guangdong OTC King Yu in his These planners to study the Another sample is Yahoo in China is all successful, since the Hong Zhou discharged all those buyers and instead of drinking coffee entire daytime, indulge in Yahoo Messenger to communicate with the Internet without visiting the customer's




planning a pan of vulgar popular

must make one thing vulgar vogue, adding the factors, will always preoccupy the eye, will always concern will always be more popular. Because ###### is always popular with the public converge, but not the super-popular girls generally like variety shows with ######ually suggestive eye-catching loveliness, but with ######-related factors neutral fashion. That is now on the beauty of the Last annual, the planning is so popular super boys not up, is tough because the men become the focus of attention.

Dragon TV fire of the minds. Business districts in China, vulgar often blow elegant.

so-called Moreover, many ######-related businesses, once, it will make money. We all know thatis the message and save the three major Chinese Internet entries, but I do not know the ###### and vulgar to save the entire Chinese Internet. A few years antecedent, Sina, Netease, Sohu Web site filled with *** messages, according to inner statistics accounted for more than 30% of their earnings, meantime gambling and entertainment ,***,, vulgar txt messages on lottery revenue accounted for 90%. If whichever one of the first two years of melodrama lofty entries do not do these vulgar entertainment SMS, *** SMS, SMS gambling, sweepstakes, txt messaging, the Internet surely suffer, but the winter fell. Now, whether your phone can access, you will detect 90% of mobile Internet content is still associated with these vulgar factors: anthem ringtones, games, entertainment; pretty pictures, chat dating ***; China Mahjong gambling; Download a award prize. Now the reality of China and the unspoken rules is that if whoever is act the Academy, class of highbrow grace of a symphony value-added services will come to die faster. The focus of today's society some of the most popular focus of all ######-related. Such as the Chu Mei-feng, Muzi Mei, Sister Lotus is super popular direct result of the planning factors.

and inspiration to planners is how to use ###### to make advertising more attention, but also consider a combination of alphabetical products and services, is considered worthwhile of a good planner.




entertainment

planning a popular entertainment is the most popular psychological needs, and entertainment needs of every person; super girl's success is also due to complete entertainment and successful, she removed the mask of CCTV-style pseudo-entertainment,GHD Dark Styler Straighteners, entertainment scene will show you the game aboveboard, but the sea did not deliberately choose the entertainment archive, but to everyone comprised in the real entertainment in the elapse. Super Girl show many of the sea-election vulgar performances instantly displayed, this agenda is pandemic and the biggest highlight of the most important factor.

China's ever-growing demand for entertainment, traditional media, the Internet, compartment phones and other entertainment business as long as the push in this intention will be build up markets. China's richest male, Mr. Chen was also in the entertainment business and the wealthy game. Melatonin ad is a classical example of entertainment, was originally a health product advertising, so two antique male old woman exaggerated hopping entertainment we also popular as a manner of planning.

this point to plan a course that the Chinese people in entertainment, will be less and less serious things, we are planning publicity to try to meet the needs of public entertainment, and not Ban Qilian who teach, in order to amuse our customers, to get good publicity.




wager of vulgar popular

planning a more or less everybody has a gambling mentality, is to watch who will win, the Super Girl's 1st PK in the manner of a psychological gamblers to aggrandize the public, and to support speed linkage. Sea election rules permit many ordinary girl bet their own fate. The results of each individual are quaint about the nameless, the psychological advantage of this gambling are constantly capable to create popular blueprint. Another result of the uncertainty will increase the spectators psychology of gambling, addition ratings and increase advertising revenue. Planning of the plenary Super Girl ingredients are coincident with gambling, to mobilize their crowd can not even understanding the gambler psychology. In truth, numerous popular diversity shows have taken advantage of the audience gambler psychology and a big success, such for Taiwan,GHD Benefit Styler, Wu Zhongxian chair,

create suspense lifting appetite has posed a dare for planners, take advantage of gambling will make planning to fulfill psychological unexpected results.




lottery incentive to enhance the popular

afresh a little bit of planning experience, know, into the medal to the planning factors, people will pay attention to the benefits of additional attention degree and participation. The alignment of Super Girl SMS lottery incentive Although there is no innovation, and draw the quantity is not massive, but if there is no lottery incentive, the digit of text messages a lot fewer. Now a lot of entertainment awards unattended, a lot of planning can be very successful, such as In planning product promotion, sweepstakes incentive is the most vulgar, but also the most telling reach.

If utilization of these music, ######, gambling, award vulgar ingredients, and the use of the media, the possibility of planning Liuxing great counting to Super Girl, we see some other phenomenon is the circulation of in line with these core planning units,




as Sister Lotus super popular:,

1, ######; Sister Lotus exaggerated body image is the root of its popular

2, Entertainment: Sister Furong's conceit to meet people to see a joke distraction psychological

3, bet: Sister Furong blog posted every day in their exaggerated pictures of people surmise expected to meet the gambler psychology

4, Prize: There is likewise a popular reason - which namely free of client action, not material how user Sister Furong, are no responsible, free Lunch reward the accomplishments of the popular Sister Furong.

of course most important is




of course I am not here to promote the vulgar, from a social point of outlook we should oppose the vulgar values. But the business itself is a very vulgar thing. We have to most people are ordinary secular, even the elite have vulgar psychology.

Therefore, from the planning point of view, vulgar or popular direction generally can not work bad!