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Old 04-04-2011, 11:51 PM   #1
fogege828
 
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Default Office Home And Business 2010 Windows 7 OEM pricin

Microsoft nevertheless has however to go public with its Windows 7 cost checklist. But that hasn;t stopped buyers and partners from publicly hoping for the most effective (cheaper than Vista) and fearing the worst (any type of enhance over the price of Vista).Probably the most misunderstood and closely guarded piece of the Windows pricing equation, in my see, is OEM pricing. A June twelve report on OEMs allegedly balking at Microsoft;s planned Windows seven pricing is fanning the flames.Much more than a decade in the past,Genuine Office 2007, the U.S. Division of Justice pressured Microsoft to standardize Windows pricing for its top 20 Pc maker partners — to stop the company from using pricing as a weapon via which it could charge higher prices to “punish” OEMs who deigned to carry other operating systems. But that nevertheless doesn;t mean OEM pricing is “simple.”In the good old days, Microsoft could get away with upping the per-copy OEMs price for Windows by $15, $20 or extra more than the previous version,Office Home And Business 2010, claiming that it was providing Pc makers with additional and a lot more functionality with each release. But today, Microsoft is actually removing previously bundled Windows features — everything from Internet Explorer, to Photo ##############, to Media Player — in order to head off current and potential antitrust suits. Should the company be charging Computer makers additional for a new version of Windows that includes less functionality?Then there;s the added complication of netbooks. In order to thwart Linux, Microsoft has chopped the per-copy price it charges for Windows XP for netbooks to an estimated $15 per copy, according to various sources. With Windows 7, Microsoft is believed to be attempting to reduce the number of machines that will qualify for netbook status by setting maximum specs (10.2-inch screen size, no hybrid drives, etc.).DigiTimes claims Microsoft is floating a per-copy cost for Windows 7 for netbooks of $45 to $55 — a claim I find somewhat dubious, given that DigiTimes is reporting that XP currently goes for $25 to $35 a copy for netbooks,Office 2007 Product Key, rather than $15. Maybe the prices DigiTimes is citing are for OEMs who aren;t in the Leading 20 tier? Or maybe those are the per-copy Windows prices it is planning to charge OEMs for non-netbook machines?There;s another assumption related to the June 12 DigiTimes report that I believe is off-base.Many industry watchers seem to be assuming that Computer makers “pass along” higher operating system costs to their consumers. The thinking: Netbook makers; margins are so tight that even a few dollars extra for a new operating system would be rejected outright by the OEMs.However, if history is any indication, this may not be a safe assumption. In the past, when Microsoft raised Windows prices, Computer makers simply ate the higher costs. Shoppers weren;t willing to pay substantially extra for a new Windows Pc just because it happened to be running the latest and greatest version of Windows.If Microsoft were to up the $15 per copy cost that it is believed to be charging netbook makers for XP to, say, $20 or $25 per copy for Windows 7, I think netbook makers would bite the bullet and pay it … at least until they amassed enough evidence that customers would be equally happy to buy Linux/Android netbooks as they have been a lot more familiar Windows-based ones.Microsoft should be unveiling Windows 7 consumer prices by next week at the latest,Buy Office 2007, given that the Windows seven Preferred Buy promotional campaign is expected to kick off by June 26. That means there might be some new leaks about what the company is planning to charge its OEM partners per copy for Windows seven, too.What do you think Microsoft could — and should — do around Windows seven pricing? If you were Microsoft;s Chief Windows Price Setter, would you hold Windows seven pricing steady,Office 2010 Professional Key, improve it slightly, or come in on the low side?
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